Verified

Sophie Dubois

Creative Director

Award-winning creative director with 12+ years shaping brand identities for global companies. I specialise in translating complex business challenges into compelling visual narratives that resonate across cultures and channels. My approach balances strategic rigour with bold creative thinking.

Creative Direction & Brand Design

Available €650-900/day

Contact Sophie

About

With over twelve years of experience leading creative teams across Europe, I've built brand identities for companies ranging from ambitious startups to Fortune 500 corporations. My work spans visual identity systems, campaign art direction, packaging and digital brand experiences.

I believe great creative direction starts with deep strategic understanding. Before any design work begins, I invest time in understanding the business, the audience and the competitive landscape. This foundation allows me to make bold creative choices with confidence.

Previous clients include Adidas, Heineken, Philips, and numerous high-growth scale-ups across the Amsterdam and Paris creative scenes.

Portfolio

Heineken Brand Refresh

Led the visual identity evolution for Heineken's European digital presence, creating a cohesive design system spanning web, app and social channels.

Adidas Originals Campaign

Art directed the visual campaign for Adidas Originals' seasonal launch across European markets, balancing heritage with contemporary street culture.

Startup Brand Identity System

Designed the complete brand identity for a Berlin-based fintech startup, from logo and typography to a comprehensive design system used by a team of 15.

Contact Sophie